Also key to the group’s success was the full-fledged support of the plaintiff (ADOR).
It was an unprecedented amount.
Prior to their debut, NewJeans appeared inBTS’s music video.
Their songs received continued promotions through challenges filmed with HYBE Labels artists.
Next, representatives of NJZ pleaded their case.
NJZ’s side further claimed,“The defendants experienced discrimination even before their debut.
However, the group’s debut was then pushed back, andLE SSERAFIMdebuted first.”
However, not long afterward, the brand chose to sign an ambassador contract with LE SSERAFIM.
Upon requesting a clarification, the brand apologized, explaining that HYBE had contacted the brand first."
Representatives of NJZ further brought up the plagiarism issue between the group and ILLIT.
“HYBE attempted to replace the defendants with ILLIT.
During this process, HYBE copied the NJZ’s debut plan proposal.
An employee of HYBE even admitted to this.
The fans were the first to point this out.
“the defendant’s side stated.
SEE ALSO:SM Entertainment officially cancels Taeyeons Tokyo concert due to venue issues
