Seventeen expands K-pop’s reach at major global festivals, captivating new audiences

5537

Seventeenis continually expanding the boundaries of K-pop, embodying their status as true K-pop icons.

Seventeen aims to reconnect with local fans while also introducing new audiences to K-pop.

Seventeen has previously made their mark at other major festivals, highlighting the global presence of K-pop artists.

British music magazineNMEobserved,“Even those unfamiliar with SEVENTEEN found themselves swept up in the exhilarating cheers.”