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As the new year of 2025 begins, K-pop continues to make waves in the global market.

However, along with success, allegations of record manipulation and tampering have cast shadows over the industry.

The financial impact is staggering.

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Despite some controversies, including memberSuga’s DUI incident, the group’s commitment to reuniting remains strong.

SM’s upcoming projects include major concerts, album releases, and MD products to celebrate its 30th anniversary.

JYPhas also set its sights on the Chinese market, marking a major shift in its expansion strategy.

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Their new album and global tour are expected to further cement their international stardom.

YGis also preparing for the debut of new groups.

SEE ALSO:A guide to everything you’re gonna wanna Survive a K-Pop Concert

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